Marketing careers

11 roles in marketing, each mapped to the skills employers ask for. Pick one and we'll build the free plan that gets you there.

Part of the career change guide — A practical, step-by-step method for moving into a new occupation — how to pick the target, work out the real gap, and prove the missing skills without going back to university.

Roles mapped

O*NET occupations

Average median pay

$77,909

Across roles in this sector

Growing fast

6 roles

Bright outlook occupations

Find your place in marketing

Answer a few questions and we'll recommend the role that fits what you already have.

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All Marketing roles

Brand Manager

Marketing

Shape how a brand looks, sounds and is remembered.

$95,000 median12% growth10 skills

Community Manager

Marketing

Grow and look after the people who gather around a brand or product.

$68,000 median14% growth8 skills

Content Marketing Manager

Bright outlook

Marketing

Plan and produce content that attracts and keeps an audience.

$85,000 median14% growth10 skills

CRM / Lifecycle Manager

Bright outlook

Marketing

Design the emails and journeys that keep customers coming back.

$88,000 median16% growth11 skills

Customer Insights Analyst

Bright outlook

Marketing

Combine research and data to explain what customers really want.

$82,000 median17% growth11 skills

Digital Marketing Manager

Bright outlook

Marketing

Plan and run paid and organic campaigns that bring in customers.

$90,000 median17% growth11 skills

Event Manager

Marketing

Plan and run events that hit their goal and stay on budget.

$75,000 median12% growth9 skills

Marketing Manager

Marketing

$55,000 median7% growth12 skills

Performance Marketing Analyst

Bright outlook

Marketing

Measure and optimise ad spend so every dollar works harder.

$82,000 median18% growth12 skills

SEO Specialist

Bright outlook

Marketing

Grow search traffic by improving content, structure and authority.

$72,000 median15% growth9 skills

Social Media Manager

Marketing

Grow and engage communities across social platforms.

$65,000 median13% growth9 skills

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